About Us


JRoots was established to facilitate today's generation of Jews with compelling Jewish journeys. Since JRoots' launch, thousands of Jewish people from around the world have participated in JRoots trips. The extraordinary journey of the Jewish people is a 4000 year old story that has passed from generation to generation.

Through powerful educational journeys to places of enormous historic significance to our people, the link is forged.

JRoots offers all inclusive journeys through our heritage, looking at the past, the present and the future.

JRoots organises inspiring, meaningful and educational journeys to destinations including Poland, Eastern Europe, Israel and Morocco in addition to tailor-made itineraries with communities, organisations, individuals and families. More than a tour, a JRoots journey is an exploration of Jewish life in the context of the given destination. JRoots handles all logistical considerations so that participants can focus exclusively on absorbing the once-in-a-lifetime JRoots experience.


Why JRoots?


JRoots was established to provide meaningful and educational Jewish journeys to places of Jewish heritage. We are not just about visiting and photographing places from a distance, JRoots journeys are designed to engage with Jewish history and to get to know the places, the people and their lives. Each of our trips is accompanied by a JRoots educator whose role it is to bring the places to life and make it meaningful to the participants whether it is a private family trip or one of our multi-bus missions.